The current system isn’t working for anyone.
1 in 20 leave their birth with PTSD, *UK parliamentary birth trauma review
2 out of 3 maternity units are at unsafe levels of understaffing.
Historic Low rates of vaginal birth - first time births only 31%. *
Of first time births, 25% are c-section, 44% have episiotomy, leaving only 31% non-surgical births.
Black, minority and unsupported women also experience worse outcomes & experiences.
We know not all parents want, or can have physiological births. Each route to parenthood is as valid and worthy as the next.
You shouldn’t have to fight the system that is meant to help you. We know that in order to improve experiences & outcomes birthing people need and deserve the best possible environment, care, support and tools, to have the positive birth experience they want.
Families want better, they deserve better, but what does better look like?
*National birth stats : 32% C-section (6% elective), 34% induction, 23% assisted/forceps delivery. 49% vaginal birth (induced and spontaneous labour). (MBRRACE-UK 2023)
*An episiotomy is a cut through the area between your vaginal opening and your anus.
* physiological birth is a vaginal birth, without surgical intervention
Working together as a team to put you back in the centre of your care.
A platform connecting you to a dedicated midwife, for home based, trustworthy, compassionate care. Kove midwives work in small teams, to make sure you are always covered.
Have one dedicated midwife through out (including labour & up to 6 weeks postpartum)
Get in touch with us from day one of your pregnancy. Choose the midwife you connect with.
Midwives work closely in small teams, even if your primary midwife is off one day, you’ll know your secondary one
Time to talk with convenient home appointments, high contact hours
Hour long home visits, to answer all your questions and voice your worries.
14-18 total visits (NHS X standard). No more rushed appointments
Direct midwife mobile contact 24/7 via whatsapp
Worried? got a strange feeling? Have zoom, text or on demand calls with your same midwife. Quickly put your mind at ease or be promptly referred to the appropriate channels.
We listen. No agendas. Women-centred care, informed consent
Kind, compassionate, & honest woman centred care, whether you choose an elective c-section or a home birth - or anything inbetween.
Well paced, evidence based information through the app, to discuss whats right for you with your midwife. No more Dr.Google.
A guide to navigate the system - NHS & Obstetrics Integration
Pregnancy can be daunting enough without having to navigate the NHS systems, advocation & help accessing hidden options that might be available to you.
Many need some obstetric support along their journey, it should never be “either - or”. Milestone scans through the NHS, integrated with Kove care.
Highly skilled in birth physiology
Increase your chances of a physiological birth (if choosing vaginal birth). There are many factors that can increase your chances of a normal birth, choosing a care provider that is supportive is one of them.
Choice of birth place
*Subject to local trusts availability. Homebirths supported with two midwives. Theres not much we can do about NHS understaffing and overcrowded labour wards, but we can make sure you have a dedicated midwife, and always feel seen, heard and prepared.
Modern digital experience
Free up the humans to do what only humans are best at, and have the robots do everything else.
Contact through Whatsapp
Appointments and notes
Well paced information (evidence based)
Birth prep support
Local community
Bring highly skilled, compassionate, relational, continuity midwifery to everyone that wants it.
A sustainable system that works for both families and for midwives
Out of pocket & NHS collaboration. Did you know some homebirths facilitated by Independent midwives have been paid for by the NHS?
Currently no UK health insurance provides Maternity care.
'Bupa International', for international persons is the only one.
We deeply believe choice and exceptional quality care should be the right of all UK women & birthing people. We’d love to get into the NHS as soon as possible, but know its difficult to innovate within. Please bare with us.
We want to tailor make Kove to truly suit the needs of families. Please include any additional comments if you'd like.
“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it's the only thing that ever has.”
Margaret Mead